12 August 2024 12:03 am Views - 51
Darley Butler & Co. Ltd. joined hands with the number one producer of hygiene products in India, Nobel Hygiene (Pvt.) Ltd, in 2019, with the aim of providing superior quality adult diapers, Friends, to the elders of Sri Lanka.
At the celebration event, also among the invitees were special guests, Nobel Hygiene (Pvt.) Ltd Founder and Managing Director Kamal Johari, along with the executive team.
On behalf of Helpage Sri Lanka, Executive Director Samantha Liyanawaduge and Chaminda de Silva and on behalf of Darley Butler & Co. Ltd, Managing Director Sanjeew Rajarathnam and other directors along with the senior managers were present.
Friends Diapers offer the best fit best comfort and are designed to suit the Sri Lankan body type, offering high absorbency and the only diaper with antibacterial protection.
The Friends product range includes Friends Easy Open Diapers, Pull-up Dry Pants and Under-pads.
The team from Darley Butler & Co. Ltd worked tremendously hard to prove the quality and benefits of Friends by a series of demonstration to the chemists and retailers, who understood the difference and supported immensely to convey the benefits offered by Friends to the users.
The main motive of the event was to value the chemists and retailers who supported during the journey, since their identifying Friends as an unmatchable quality product and recommending Friends to their customers need to be appreciated at a higher level so the customers were awarded with tokens of appreciation on passing the benefit of Friends to their beloved customers. The designated distributors covering the whole island and assisting in making Friends available even in farthest of places and who were with Friends from start were awarded with tokens of appreciation including the sales team.
Darley Butler & Co. Ltd and Friends Diapers have completed many corporate social responsibility projects over the past years, especially joining hands with Helpage Sri Lanka to serve the disadvantaged elders in society.