24 August 2024 01:05 am Views - 81
HSBC Sri Lanka has been recognised by Global Finance, winning the title for Best Consumer Digital Bank in Sri Lanka for the fourth consecutive year, in the 2024 World’s Best Consumer Digital Bank Awards in Asia-Pacific, held for the 25th year by Global Finance.
This announcement comes in the wake of HSBC being recently named as Sri Lanka’s Best International Bank for
2024 by Euromoney.
In addition to securing the top honour, HSBC also excelled in four sub-categories, further solidifying its leadership in the digital banking space and winning the title for the Best Mobile Banking app for the first time this year, along with three other sub-category awards: Best User Experience (UX) Design, Best Information Security and Fraud Management, Best Integrated Consumer Banking site.
These awards underscore HSBC’s commitment to innovation and reflects the bank’s dedication of providing simplified digital solutions that meet the evolving needs of its customers. Through continuous investment in technology, a customer-centric approach and a strong focus on security, HSBC has set the benchmarks in
digital banking.
Expressing appreciation for the recognition received, HSBC Sri Lanka Head of Wealth and Personal Banking James Rebert said, “The recognition from Global Finance is a testament to our commitment to driving digital transformation and delivering for our customer needs. A growing number of our retail customers are turning to our digital channels for everyday banking due to the security and convenience they provide. It’s encouraging to see many of them actively using our mobile banking app for their transactions. The award titles for our digital banking efforts are an inspiration to continue pushing the boundaries of what’s possible in digital banking.”
Apart from being able to view all products, balance details and transactions via HSBC digital banking, the customers also have access to Global View and Global Transfer service, where they can view all HSBC local and overseas accounts on one dashboard and transfer funds instantly within these local and overseas accounts, which is unique to HSBC, ease of use of HSBC’s mobile app with biometric/single password for logon and new transfers and ability to save payees for regular transactions and setup recurring transfers, amongst other services.
As the landscape of fraud continues to grow, security has become more crucial than before. HSBC’s world-class security features provide customers peace of mind to transact safely via its online/mobile banking channels.
Global Finance’s Best Digital Bank Awards celebrate the financial institutions that are leading the way with innovative digital solutions and setting new standards in the industry.
Winners were chosen from entries evaluated by a world-class panel of judges at Infosys, a global leader in consulting, technology and outsourcing. The winning banks were selected based on the following criteria: strength of strategy for attracting and servicing digital customers, success in getting clients to use digital offerings, growth of digital customers, breadth of product offerings, evidence of tangible benefits gained from digital initiatives and web/mobile site design and functionality.