5 November 2024 12:19 am Views - 409
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Clive Fonseka
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People’s Bank announced its recognition as Sri Lanka’s Best Digital Bank at the Euromoney Awards for Excellence 2024. This accolade underscores the bank’s unwavering commitment to innovation and excellence in the digital banking landscape.
The Euromoney Awards for Excellence is considered as a one of the highest level recognitions within the global banking industry, celebrating institutions that excel in differentiation and deliver exceptional services to their customers. For over 30 years, these awards have recognized banks and bankers who have set benchmarks in the industry, making it one of the most sought-after honors in the financial sector.
As a leader in digital banking in Sri Lanka, People’s Bank has implemented a series of cutting-edge initiatives designed to enhance customer experiences and broaden financial inclusivity. With a focus on innovation, accessibility, and convenience, the bank has successfully transformed its services to meet the evolving needs of customers across the nation.
Clive Fonseka, Chief Executive Officer/General Manager of People’s Bank, expressed his gratitude for the recognition, stating, “We are honored to be named Sri Lanka’s Best Digital Bank by Euromoney. This award is a testament to our dedication to leveraging digital technology to enhance customer experiences and drive financial inclusivity. Our team’s relentless pursuit of excellence in service delivery continues to set us apart in the competitive banking landscape.”
People’s Bank, has been leading the digital banking landscape in Sri Lanka with innovative initiatives targeted at improving client experiences. The bank initiated a digital banking project in 2015, introducing a comprehensive range of digital solutions which include digital account opening, mobile banking apps, digital loans, Internet Banking, Digital Wallets and Virtual Account Opening Services. As a result of these innovations, the bank now serves over 3 million digital customers.
Customer service is also a focus, as seen by the development of “People’s Zen,” an intelligent chatbot that provides 24-hour assistance. To promote digital literacy, the bank interacts with consumers via educational content on social media.
With total assets over Rs. 3.0 trillion and country’s largest branch network, People’s Bank remains a key participant in Sri Lanka’s financial landscape, consistently setting new standards for digital banking excellence.