4 November 2024 12:14 am Views - 62
National Development Bank PLC (NDB Bank) has partnered with the Sri Lanka Institute of Marketing (SLIM) for the prestigious SLIM SME Development Awards, further strengthening its commitment to supporting and empowering the micro, small and medium enterprise (SME) sector in Sri Lanka.
NDB Bank has come on board as the Official Banking Partner for this significant initiative aimed at recognising and celebrating the remarkable achievements of SMEs in the fields of marketing, branding and sales.
The official commemoration of this partnership was held recently, with representatives from both NDB Bank and SLIM in attendance, marking a key milestone in the collaborative efforts to uplift the SME sector.
The SLIM SME Development Awards are an extension of SLIM’s Restart Initiation and are designed to reward SMEs that have demonstrated outstanding performance in marketing and branding strategies for their enterprises. The SLIM SME Development Awards seek to not only honour those who have excelled in these areas but also to encourage more SMEs to adopt sales, marketing and branding practices that can drive their businesses towards mainstream commercial success.
NDB Bank VP SME, Middle Markets and Business Banking Indika Ranaweera commented, “We recognise the immense potential within this sector and believe that by supporting initiatives like the SLIM SME Development Awards, we can help drive greater awareness and empower SMEs to reach new heights.”