MTD Walkers unveils new ‘Walkers CML’ brand identity

6 October 2015 06:30 pm Views - 4777

From left: Walkers Sons & Company Engineers (Pvt.) Ltd CEO Lal Perera, CML-MTD Construction Ltd Chief Executive Officer/Managing Director Dian Jayasuriya, MTD Walkers PLC Executive Deputy Chairman Jehan Amaratunga, MTD Walkers PLC Chairman Dato’ Dr. Azmil Khalili Bin Dato’ Khalid, Walkers Piling (Pvt.) Ltd Managing Director D.D. Wijemanne and MTD Walkers PLC Group Chief Financial Officer Viraj De Silva  



Integrated infrastructure and engineering solutions provider, MTD Walkers PLC yesterday unveiled its new brand identity ‘Walkers CML’ in line with its 162nd anniversary celebration.

Since 1854, the brand Walkers has been synonymous with innovation and excellence in Sri Lanka, extending its expertise in sectors such as civil, marine, mechanical, electrical engineering work, pile construction, power generation, manufacture of tea machinery for the plantation industry and real estate. 
Over the years the group has grown organically and through acquisitions and has consolidated two of its strongest brands to rebrand itself as Walkers CML, bringing all its subsidiaries under a single identity. Through this initiative, it hopes to present its organisation as one that boasts unmatched strength and endless potential in engineering synergy.

Today, the company is one of the leading public quoted companies in Sri Lanka and is poised for rapid growth in the future, therefore this move will allow ‘Walkers CML’ to cement its place at the forefront of the Sri Lankan infrastructure development industry and reinforce itself as the only company able to provide the full spectrum of services. Being committed to sustainable development, Walkers CML will continue its journey to uplift the environment and community, as it believes that human capital has been the engine of its growth and success.

“As one of the most reputed and diversified holding business groups in Sri Lanka, we are proud to unveil our new brand in order to bring all our subsidiaries under one uniform identity. We have consolidated two of our strong brands and have rebranded as Walkers CML, bringing all our subsidiaries under one umbrella. We envision this opening up new opportunities and enhancing the corporate identity of MTD Walkers PLC and our subsidiaries, while building on the strength of our illustrious past. ‘Walkers CML’ will represent us in the diverse Sri Lankan business arena, while characterising and defining our service quality and excellence to all our stakeholders,” said MTD Walkers PLC Executive Deputy Chairman Jehan Amaratunga.

Amaratunga further added, “The aim of this initiative was to reinforce ‘Walkers CML’ as the preferred partner in infrastructure development and engineering industries. This will allow an individual to identify the diverse variety of projects carried out by the group and have confidence that the project will be implemented in a quick, efficient and a safe manner according to the world-class standards expected of the brand.”

With infrastructure development and growth in the industry taking centre stage and is poised to become a national priority, people have become increasingly aware of its direct impact on the county’s economic growth and thereby their lives. Along with its vision to be a vital part of the development in the country, Walkers CML will remain dedicated to achieve great prestige amongst the many corporate giants in the industry and hopes to further strengthen its presence in every sector while embracing a truly sustainable value creation process.