Union Assurance CSR changes lives: Second and third quarter impact strong
9 October 2015 06:30 pm
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Union Assurance (UA) continues revolutionize the insurance sector of the country with the delivery of strong and dependable solutions for a host of individuals and families. With its superior blend of service excellence, product excellence and continuous innovation, UA continues to set the benchmark high for the sector in Sri Lanka.
With its strong start in the first quarter of 2015, Union Assurance CSR continued to forge ahead in its commitment to social service and the betterment of communities across the island. The company’s corporate social responsibility programme continued to raise awareness on thalassemia and preventing the spread of dengue, with the operationalization of several critical programmes.
Thalassemia is a blood disorder, which could inhibit the normal development of haemoglobin in the bloodstream. The condition is spread through the intermarriage of two positive carriers of the disease. It is an unfortunate, yet entirely preventable condition – for which awareness raising, at the earliest stage, is of utmost importance.
Union Assurance CSR initiatives in the second and third quarters of 2015 managed to conduct a total of 31 programmes – which reached over 5866 people.
Dr. Nilam, Director at the National Thalassemia Centre, stated, “We have had an incredible amount of success this year with the amount of people we have been able to reach. It is essential that we reach as many people as possible, and get the message of Thalassemia prevention across to them, so that they can keep themselves and their families safe. The National Thalassemia Centre is grateful to the efforts of the team at Union Assurance in helping us achieve our goal of keeping Sri Lanka safe from Thalassemia.”
In the area of dengue prevention also, the company CSR efforts have made excellent strides in the second and third quarters of 2015. A total of three large-scale programmes were conducted in schools to attempt to curb the spread of dengue, reaching a total of 315 students and their families. Through its incredible efforts, the company has managed to contribute to an overall drop of 24 percent compared to last August in reported dengue cases in the Colombo Municipality.
Dr. Wijayamuni, Chief MOH at the Public Health Department of the Colombo Municipal Council, stated, “The dengue menace continues to be in the country, particularly densely inhabited metropolitan areas. It’s a great achievement for me and my team at the Public Health Department that we were able to bring down the total dengue cases reported for this year by 24 percent compared to August 2014. We would not have achieved this alone and it is inspiring that the corporate sector is taking such a hands-on effort to help eradicate dengue from our city and neighbourhoods. We are very pleased and fortunate to be associated with Union Assurance in this most worthy endeavour.
Commenting on the great strides that have been achieved in the second and third quarters of 2015, Dharshana Amarasinghe, Assistant General Manager, Marketing & Distribution at Union Assurance stated, “Union Assurance is committed to create a healthier tomorrow for its community and carry out programmes to ensure same. We recognize the importance of strong and healthy communities for the development of our country, and are incredibly proud to be able to contribute towards it through our CSR initiatives.
Union Assurance’s expressed goal of creating healthier and secure communities is in line with their overall ethos of building partnerships with their customers that is based on the delivery of transparency, respectfulness, and convenience. The company will continue to deliver on its promise of trust, with more programmes designed to foster healthier communities in the future.