26 October 2021 12:36 am Views - 171
Singer (Sri Lanka) PLC, the country’s premier consumer durables retailer, has been appointed by TCL, one of the world’s leading technology companies, to offer cutting-edge smartphone and tabs for the Sri Lankan market.
TCL is also a dominant brand in consumer electronics, globally.
Singer, as the national distributor, will showcase TCL mobile devices such as the TCL 20 Pro 5G, TCL 20Y, TCL 20SE and TCL 20L+ to provide users with leading-edge technology and a best-in-class mobile experience.
The exciting range, which was unveiled at the launch event held recently, includes a total of 10 new TCL mobile phone models and four tabs.
Featured throughout the new mobile phones is TCL’s advanced display optimisation technology, NXTVISION. This proprietary experience showcases sharper details and greater contrast boosting colour accuracy to enhance a user’s real-life visual experience while offering elevated levels of eye protection to reduce eye strain and blue light.
Elaborating on the appointment, Singer (Sri Lanka) PLC Group CEO Mahesh Wijewardene said, “We are delighted to include world-renowned brand TCL’s mobile phones and tabs into our strong product portfolio. For over a decade Singer has been the exclusive distributor for the TCL TV line-up. The new appointment as TCL national distributor for mobiles and tabs builds is aligned to our goal of delivering innovative and feature-rich experiences to everyone. With more media consumption on the go, coupled with faster internet access, we see a definitive shift in consumer preference for innovative offerings and the unveiling of the TCL mobile range addresses a clear customer need.”