7 October 2016 12:00 am Views - 3023
We Are Designers (WAD), a digital solutions agency specializing in education, mobile apps and motion graphics, will be attending the 36th Gitex Technology Week from October 16 to 20 at the Dubai World Trade Centre, UAE.
After over a decade of involvement in the Sri Lankan digital sphere, WAD will launch its bid to penetrate both the Middle Eastern and African markets and to introduce Sri Lankan talent to the world stage.
WAD will be unveiling its specialized applications in the education sector, ranging from interactive learning management systems, mobile and e-learning gaming solutions and corporate gamification programmes. Its portfolio includes immersive educational games for a younger demographic, created in collaboration with museums and educational institutes from the US and Sweden. With this revamped focus on EdTech, WAD hopes to bring an advanced digital sensibility into the field of education.
The WAD passion for interactive entertainment has furthered its exploration of the possibilities of augmented and virtual reality, showcasing its commitment to bet on experimental technologies to create potent consumer experiences.
Also highlighted at Gitex will be WAD’s immersive user experience design for both web solutions and mobile apps, which feature intuitive marriages of content to device. Stemming from years of experience, WAD digital solutions cater to companies from industries looking to master innovative approaches to accruing substantial customer lifetime value.
Another WAD offering is motion graphics, a specialization which integrates ideation, design and animation to produce visual narratives that drive brand engagement. WAD has worked with industry leaders from various sectors to deliver its unique brand of strategic digital solutions, counting Dilmah, Aitken Spence, and Trekurious among its storied clientele. Specific showpieces in the WAD crown include a gamified consumer engagement solution across all of Dilmah’s digital entities to managing the Dilmah Real High Tea campaign.
Commenting on their participation this year, WAD CEO Joe Lenora said, “Offering smart interactive solutions is one of the cornerstones of most We Are Designers projects and our framework of innovation pushes us towards constantly debuting the most sustainable digital architecture for brands.”
WAD deploys its products globally across multiple industries and applications, from retail, healthcare, banking and more. In addition to its design capabilities, WAD also recognizes the importance of constant innovation in delivering personalized solutions for brands.
Gitex Technology Week, now in its 36th year, showcases the latest developments in the IT industry and is a gateway for leading tech disruptors to explore the emerging market as well as digital trends and innovations. This year, Gitex turns its focus towards some of the most explosive tech trends of 2016, such as augmented reality, virtual reality, artificial intelligence, as well as smart living and wearables, drones, robotics and 3D printing.