Denta’s “Wadena Sinahawata Dental Sathkaraya” campaign empowers smiles across Sri Lanka

20 December 2024 06:13 pm Views - 15


Denta, a leader in oral healthcare, announced the growing success of their “Wadena Sinahawata Dental Sathkaraya”.

With a mission to raise awareness on the importance of oral health, Denta is committed to providing essential dental care to students between the ages of 8 and 14 (Grade 3 to Grade 8), empowering them with the tools and knowledge for lifelong dental hygiene. The primary reason for focusing on pre-teens aged 8 to 14 is that this is when permanent teeth start to emerge. Instilling strong oral hygiene habits at this stage is vital for ensuring a lifetime of healthy teeth.

“We believe that a healthy smile can change lives and by reaching out to Sri Lanka’s younger generation, we are building a foundation of lifelong oral health. Our commitment goes beyond just providing free dental check-ups – we are empowering children with knowledge, tools, and a sense of responsibility for both their health and the environment,” said Ghaffar Ghouse, CEO Personal care of Darley Butler C Company Ltd.

First launched on August 20, 2023, the initiative has already reached 172 schools, with 135 in the Western Province and 37 in Anuradhapura, benefiting over 105,892 students.

“Wadena Sinahawata Dental Sathkaraya” project includes a series of activities designed to engage students in meaningful and practical ways to promote better oral hygiene. The key activities of the campaign include provision of free dental check-ups leveraging temporary dental clinics are set up at each school, and staffed by qualified government dental surgeons.

Students receive free dental check-ups, including oral examinations and advice on preventive care. Following the check-up, dental professionals provide a class-by-class summary to school authorities, helping teachers- in- charge understand the oral health status of their students.

Parallel to the check-ups, Denta also conducts Oral Health Awareness Sessions to deliver engaging and interactive sessions that teach students about the significance of oral hygiene, common dental issues, and preventive measures.

These sessions aim to provide practical tips on maintaining a healthy smile and preventing dental cavities and other issues related to oral hygiene. Lastly, Denta also distributes Oral Care Kits, so that each student receives a free Denta Teen Tooth Brush, specifically designed to the unique needs of growing teenagers, while reinforcing the importance of oral health and instilling good dental habits from an early age. The Denta Teen Toothbrush,Sri Lanka’s first toothbrush designed specifically for teenagers, addresses the unique dental needs of pre-teens for a growing teen smile.

Meanwhile, as a part of Denta’s commitment to sustainability, used toothbrushes are also collected from students and responsibly disposed through an environmentally friendly recycling process. This initiative not only promotes oral health but also addresses the issue of plastic waste, contributing to a cleaner and greener future. To date, Denta hassuccessfully collected over 22,000 used toothbrushes for recycling.

Denta is committed to expanding this initiative across all provinces, with plans to cover every school on the island. By continuously partnering with schools and local communities, Denta aims to provide free dental check-ups and education outreach,ensuring that oral healthcare is accessible to every child in the country. Denta plans to empower children with the confidence of a healthy smile and foster a culture of dental hygiene that extends beyond the classroom.

“While many adults have experienced the negative consequences of poor oral health, we are only now starting to appreciate the links between effective oral hygiene and overall health and wellbeing. Especially when these habits are taught to children at a young age, they can have the best impact over the course of their lives. That is why we are proud to continue this remarkable initiative, and help empower smiles across Sri Lanka,” said Shehani Martinus, Brand Manager for Denta.

Additionally, the campaign’s sustainability focus will continue, with a strong emphasis on responsible disposal and recycling of used toothbrushes. This dual approach of promoting oral health and protecting the environment emphasizes Denta’s long-term vision for a healthier and more sustainable Sri Lanka.

With support from the Ministries of Health and Education and the dedication of dental professionals across the country, Denta plans to make a lasting impact on the younger generation. As the program continues to grow, Denta remains focused on its goal of providing every child with the opportunity to learn, care for their surroundings while embracing the power of a healthy smile.

Denta is a leading provider of oral healthcare products and services, committed to improving the dental health of individuals across communities. Through its innovative products and educational initiatives, Denta strives to create a healthier future for all Sri Lankans.