Rubber mill at HPL, integrated with EUDR-compliant sustainable practices across entire  value  chain

HPL Director/CEO, Johann  Rodrigo

  Horana Plantations PLC (HPL) has unlocked a groundbreaking milestone as the first company in the country to develop a management system fully compliant with the European Union Deforestation Regulation (EUDR), setting a new benchmark for sustainability and excellence in the industry. 

This groundbreaking achievement underwent third party verification by the global non-profit entity, “Preferred by Nature”, that work with an agenda to drive sustainable impact for people, nature and climate. This international body has been essential in supporting the European Commission’s efforts to address its contribution to deforestation. 

This recognition demonstrates that HPL’s management system adheres to rigorous certification standards, including sustainable agriculture practices, system requirements, chain of custody standards, and EUDR indicators. HPL builds upon systems that ensure minimum environmental impact and transparency in the supply chain processes. 

Compliance with the European Union Deforestation Regulation (EUDR) enables companies to access the EU market, which is governed by stringent environmental standards to prevent deforestation and promote sustainability. Sri Lankan companies that achieve EUDR compliance help position the nation favourably to European buyers, in comparison to foreign markets that may not meet these regulations, thereby enhancing national competitiveness and consumer trust. 

“In today’s world, with growing global emphasis on sustainable and ethical sourcing, we are proud to align ourselves with the EUDR. This achievement is a clear testament to our robust management system and our unwavering approach to sustainability and good governance.”

“By meeting EUDR requirements, we are strategically positioning HPL as a preferred partner in environmentally conscious markets. We will continue striving to drive smart, responsible growth that benefits everyone – our business, our people, and the planet we all share,” said Hayleys Plantations Managing Director Roshan Rajadurai.
HPL has taken a proactive role in sharing its expertise on sustainability, innovation and regulatory compliance best practices with the broader Sri Lankan plantation industry. 

The company has conducted several knowledge-sharing initiatives, focusing on best practices for aligning with EUDR requirements and implementing sustainable agricultural practices. 

Notably, HPL has presented its insights at multiple CRTA (Colombo Rubber Traders’ Association) meetings, offering valuable guidance to local buyers and fellow plantation companies in an effort to significantly contribute towards raising awareness and preparedness within the industry.

In addition to EUDR compliance, HPL has secured several environmental certifications, including ISO 14000, Carbon neutral, Ecosystem Restoration Verification, and ECO Label. The company is also a signatory to global initiatives such as the UN Global Compact, Climate Neutral Now, UNGC CEO Water Mandate, and has committed to the Science Based Targets (SBTi). HPL’s dedication to sustainability and best practices has been recognized through numerous accolades.