Kelani Cables becomes first Lankan company to introduce LED Clear Bulb for domestic use


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Kelani Cables PLC recently introduced to the Sri Lankan market Kelani LED Clear Bulb which is suitable for domestic use. 


This transparent bulb that looks similar to a bulb used by Sri Lankan households years back has greater capacity to emit light. The product manufactured within the range of Watt 2 to Watt 8 comes in Daylight and Warm Light types.


Kelani Cables PLC being the number one brand in secure electrical and tele communication cables in Sri Lanka with its specialized knowledge introduced     to the Sri Lankan market CFL (Compact Fluorescent Lamp) and GLS (General Lighting System) in 2013. Kelani CFL bulbs product range with the payoff line ‘Towards light with safety’ has become very successful in the marketplace and has not received any consumer complaints. The company has introduced the newest product Kelani LED Clear Bulb to add more muscle and credibility to its bulbs product range. Anil Munasinghe, General Manager Marketing, Kelani Cables PLC, speaking of Kelani LED Clear Bulb said very positive responses by the consumers towards Kelani Cables bulbs has been great encouragement for the company to bring this innovative product to fore.


“This newest product came into the marketplace as a result of encouragement provided by our customers. Kelani LED Clear Bulb saves electricity by 80 percent hence will surely support people in our country to keep their electricity bills from soaring. Pruned electricity bills will definitely bring happiness to any family. Yet another object of our company was to provide relief for households with children who study in the night. Hence Kelani LED Clear Bulb could be treated as just the product for any household”, said Munasinghe.


Channa Jayasinghe, Brand Development Manager, Kelani Cables PLC, said Kelani LED clear bulb is a special product that has entered the local LED bulb market.  “Common LED bulbs in the marketplace consist with two sections. Hence insects tend to creep into the bulb’s interior and remain there hindering emission of light. Kelani LED clear bulb comes as one unit thus it supports emission of light fully. Another fact is the shape of light emission from LED bulbs. While all other LED bulbs emit a conical shaped light Kelani LED clear bulb emits light to spread fully. Kelani brand name too provides credibility to this new bulb. We hold responsibility to all of Kelani products and Kelani LED clear bulb is no exception. Our customers as well as sales agents can be rest assured of the quality of Kelani LED clear bulb”, said Jayasinghe.


Kelani Cables PLC is a one hundred percent Sri Lankan-owned company serving the nation for 46 years manufacturing electrical and communication cables. The company achieved “Super Brands” status in the electrical and telecommunication sector in 2008 for professional supremacy it demonstrated in the electrical and communication cables sphere.


In 2012, Kelani Cables PLC clinched the bronze award for the excellent business brand category at the SLIM Brand Excellence. It clinched gold at the SLIM Brand Excellence once again in 2013 for the same category. The company secured gold at the SLITAD People Development – 2013 award ceremony for the contribution it has made towards training and development of the work-force plus up keeping their welfare.

 



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