From left: LexAG Legal Consultants Partner Dr. Gehan Gunatilleke, LexAG Legal Consultants Partner Ranil Angunawela, PR Wire Associate Director Anjuu Bakshani and PR Wire Head of Intel Kavinthan Shanmugaraja

PR Wire Sri Lanka (PRW), a member of the Wire Communication Consultancy Holdings Group (WCCG), announced a strategic partnership with LexAG – Legal Consultants, a renowned legal consultancy firm based in Colombo, further enhancing its service portfolio into policy advisory services. 

This collaboration represents a significant milestone for PR Wire as it expands its service offerings into the policy and advisory domain, enabling its clients to effectively navigate the complexities of the legal, economic and political landscape.

Through this strategic alliance, PR Wire will use the services of LexAG in order to leverage its expertise to deliver timely insights and analyses that are crucial for businesses operating in today’s dynamic environment. The partnership will provide essential insights on legal and policy developments impacting various industries, which will focus on specific challenges and opportunities, equipping clients with a comprehensive understanding of the risks they face.

LexAG Partner Ranil Agunuwala said, “As PR Wire steps into the policy advisory space, this collaboration will significantly strengthen its reputation management capabilities. By combining LexAG’s legal expertise with PR Wire’s strategic communication solutions, clients of PR Wire will gain a more robust understanding of the potential impact of policy changes enabling businesses to pre-emptively address issues that could affect their reputation while navigating the legal aspects of their communication strategies with greater confidence.”

“Businesses currently operating in Sri Lanka, as well as industries considering entering the market, will benefit from tailored solutions that support informed decision-making. The partnership between PR Wire Sri Lanka and LexAG paves the way for enhanced reputation management and communication strategies, backed by a robust advisory and collaborative services framework,” said PR Wire Associate Director Anjuu Bakshani. 

“Regular updates on policy, industry, economic and national development from a singular source are a critical need for the business sector it helps minimise business risk and ensures that no stone is unturned, thus bringing high-quality decision-making supported by the expertise of its partners,” said PR Wire Intel Head Kavinthan Shanmugaraja.