Umair Wolid, Head of Marketing – Content and Digital Media at Wijeya Digital Media was listed among 100 Smartest Digital Marketing Leaders at the World Digital Marketing Congress and Awards held in Mumbai earlier in February. 

The World Digital Marketing Congress is designed to recognize and share exceptional work done by the marketing fraternity to take their brands into the digital era. The 100 Smartest Digital Marketing Leader is a result of an intensely researched process undertaken by the research cell which consists of Post Graduates in History and Management with a combined 100+ years research experience post their studies. The shortlisted group of leaders is then selected according to their Marketing Competencies, Strategic Perspective and Future Orientation, Track Record, Integrity and Ethics.  Over 180+ leaders from various nationalities attended this prestigious event. 

Having joined Wijeya Newspapers back in 2008, Umair was vested with the responsibility of spearheading the digital media arm of the Company. Umair is a Chartered Marketer from the Chartered Institute of Marketing, UK and also holds a MBA from Bucks New University, UK. He hasworked with many Multinational and Local brands over the years providing them with effective Digital strategies and implementing them. Umair is recognized as one of the first digital advertising specialists in the country. He has also introduced new concepts of Content Marketing and Native Advertising. Further Umair is a corporate trainer / speaker on Digital Media related topics. 

With the theme ‘Purposeful Purpose’ this year’s event attracted over 180 leaders from various nationalities. The World Digital Marketing Congress is strategically supported by CMO Asia and the World Marketing Congress.