The northern region of Sri Lanka will welcome once again for the seventh consecutive year, the Jaffna International Trade Fair (JITF 2016). Considered by the people in the North as the largest exhibition and consumer fair, the event takes place from January 29 - 31, 2016 in Jaffna.

The exhibition, which has grown to a ‘must attend’ event by the citizens, businessman, traders and entrepreneurs of the North, will be held at the Municipal Grounds in Jaffna. The trade fair comprises both local and international stalls catering to a diverse variety of needs and services. In 2015, the event attracted an audience of over 60,000 visitors. It is considered the single most focal point for a wide spectrum of investors and citizens.

The massive infrastructure development currently underway in the region has also paved way for many investment opportunities in the region which could not be afforded previously.

The regions, roads, electricity, bridges and all other core facets are currently being developed in the governments endeavour to ensure the region is on par with many of the most potent business and lifestyle destinations in the world.

The exhibition will feature the construction industry, hospitality industry, food, beverage and packing industry, automobile industry, ICT industry, financial services, apparel, agricultural, consumer goods and many others, which will be on show during the three days.

The organizers have planned many concurrent events during the 2016 edition, some of the highlights will include, a two-day musical evening with popular artiste, road show prior to the expo, children’s carnival and amusement park and much more.