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AAF and Channel17 recently launched a mobile app aimed at increased membership engagement in ‘Ransalu Pranaama’, an on-going employee welfare initiative exclusive for apparel sector employees. The app will keep scheme members updated of merchant offers and privileges.
The Android version of this app is now available for free download on Google Play Store. Only registered members of ‘Ransalu Pranaama’ scheme managed by CH17 are permitted to register with this mobile app. The app lets the members browse the merchant discounts, locate their outlets, receive notification of all latest updates offered through the programme via their smartphones , tabs, or any other mobile devices.
“iOS and Windows apps will be available for download soon,” CH17 CEO Jumar Preena said.
“CH17 together with its partner iScientia Limited, a UK-based technology provider, is currently working on several new solutions for loyalty card holder validation at merchant points.
The merchant app-enabled analytics will not only help the programme implementers but also the merchants themselves as real-time detailed view of transactions is available at their cashiers’ end,” he added.
“We are empowered through our partnership with iScientia, a technology savvy, innovative solution provider with a wealth of experience in matured European retail market. IScientia will introduce the latest innovations and technologies introduced in financial epicentre of world to our welfare platform. iScientia specializes in mobile-based enterprise solutions , cloud services and information systems consultancy with a product range in loyalty, retail and hospitality.
Ransalu Pranaama is already a matured welfare scheme established in 2014, with a membership of nearly 45,000 employees of various apparel manufacturing companies.
An updated version of the app with more novel features and enhanced functionality will be unveiled in January 2016. This will transform the welfare programme to greater heights,” he stated. Associated at the Digi launch were JAAF Deputy Chairman Noel Piyatilleke, JAAF Secretary General Tuli Cooray, JAAF Advisor K.J. Weerasinghe, CH17 CEO Jumar Preena, motor racer Aravinda Premadasa, Browns Battery DGM Ajith De Silva and Browns Battery Brand Manager Samith Kulasinghe.