The Sri Lanka Institute of Marketing (SLIM), the renowned National Marketing body and premier Institute for Marketing education in Sri Lanka, is dedicated to constantly furthering the boundaries of Marketing philosophy in the country.
Understanding bull markets is a key to the success of any investor. This article is going to explain what a bull market is and offer some tips when investing in a bull market. It will also cover several investment strategies that are used by investors to adjust security holding positions during these periods.
Nestle has signed a MoU with the University of Kelaniya’s Department of Marketing Management. The company has come on board as strategic partner for the University’s ‘Certified Professional Marketing Graduate (CPMG)’ programme, which offers high performing students an additional professional qualification in marketing on top of their degree.
Toyota Lanka (Pvt.) Ltd, the National Distributor for Toyota and Hino vehicles in Sri Lanka, recently held its Annual Staff Convention and Appreciation Night to recognise the outstanding performers of 2017.
The Chartered Institute of Marketing Sri Lanka (CIM Sri Lanka) will be hosting its first Talking Point programme for this year under the theme ‘Ten emerging trends that will shape business in 2018’, on January 29, 2018, at Union Ballroom, Hilton Colombo Residences, from 6:00 p.m. onwards.
Mumbai-based salt-to-software conglomerate, the US $ 100 billion Tata group, has awarded the mandate to manage its public relations and communications requirements across India to Adfactors PR, India’s largest public relations firm. Adfactors PR Lanka is a fully-owned subsidiary of Adfactors PR.
The higher management of your company appoints you to lead the project team. You will be working on different projects depending on the circumstance. For example, your team could be at a trade show one day developing sales leads and be back at work the next day working on a new product introdu
Leading integrated communications agency MullenLowe Sri Lanka and premier consumer behaviour specialists company Quantum Consumer Services are set to present a list of key consumer trends that marketers should look out for in 2018 at the CIM ‘Talking Point’ forum to be held on January 29th at the Hilton Colombo Residences (JAIC Hilton).
The top three achievers in the commerce stream at the 2017 GCE Advanced Level exam were recently awarded with scholarships from the Institute of Chartered Accountants of Sri Lanka (CA Sri Lanka) to kick start their professional journey as globally sought after Chartered Accountants.
An economy is driven by both the public and private sectors, duties of which are clearly defined in economics, in order that economic growth can be further accelerated. The public sector sets the ground, so that the private sector can play efficiently and score.
Why should the members of your team get out of bed on a heavy rainy morning and trudge through deep overflowing water to come to work? If your answer is a simplistic ‘because they’re getting paid to do a job’, you probably don’t appreciate the importance of having a clear and compelling team purpose.
Last week’s article discussed the global stock market trends for 2018 and introduced contrarian investing as a suitable approach towards maximizing returns. Thus, this article will unfold the basic philosophy of contrarian investing.
The Postgraduate Institute of Management Alumni Association (PIMA), University of Sri Jayewardenepura, successfully concluded ‘Learning Beyond MBA: A Special Workshop on Strategic Business Insights’ recently, at the Postgraduate Institute of Management (PIM), University of Sri Jayewardenepura.
The National Chamber of Commerce of Sri Lanka (NCCSL) in collaboration with The HR Consortium (Pvt.) Ltd and Second Curve (Pvt.) Ltd will hold a half-day seminar on ‘How to make people want to work for you’, on Thursday, January 18, 2018, from 9:00 a.m. to 12:30 p.m., at the National Chamber auditorium, No: 450, D R Wijewardene Mawatha, Colombo 10.
The NASCO Awards held annually to recognise and reward sales leadership organised by the apex national marketing body in the country, the Sri Lanka Institute of Marketing saw its timely theme of ‘Prepare to take charge’ fittingly crown members of one of the country’s most dedicated, committed and proven sales teams.
Airtel Lanka walked away with a Silver award at the People Development Awards 2017 organised by the Sri Lanka Institute of Training and Development (SLITAD). The award recognises public and private sector organisations from Sri Lanka’s corporate world that excel in the field of training and best practices across human resource development (HRD).
Third review approved by IMF, SL to get next US$ 333 million tranche
Niloufer Esufally-Anverally Makes a Stylish Comeback with the Launch of NLFR
Global Entrepreneurship Week 2024 kicks off across all 25 districts
Fonterra to proceed with sale process for Consumer businesses
BOI signs US$ 12.16mn deal with Celogen Lanka
15-year-old schoolgirl impregnated, mother’s paramour arrested
United in art: Children collaborate to celebrate 35 years of CRC