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Kia Motors (Lanka) has opened its first vehicle sales centre in Sri Lanka’s Eastern Province as part of the company’s ongoing dealership development initiative.
The new showroom, which will be operated as a franchise by N.K.D. Ratnam and Co., an experienced player in the automobile trade, is located at No: 570, Trinco Road, Sinna Urani, Batticaloa. It will significantly facilitate access in the region to the range of Kia vehicles popular in Sri Lanka, the company said.
Designed and equipped to international standards and guidelines stipulated by Kia, the new sales centre occupies a prime location in the Batticaloa town and has extensive customer parking. Its staff will be trained and supported by Kia Motors Lanka to meet the expectations of Kia and its customers.
Kia Motors (Lanka) Managing Director Mahen Thambiah, who participated in the ceremonial opening of the new facility, said, “The potential for sales in the Batticaloa District and the surrounding areas is exciting. We believe we have found the right franchise partner to do justice to the extraordinary success that the Kia brand has achieved in Sri Lanka in the past few years.”
Kia’s dealer development plan in Sri Lanka includes a commitment by Kia Motors (Lanka) to invest in building in key towns, facilities designed and equipped for their purpose to specifications of Kia Motors and thereafter franchising the dealerships, enabling the dealers to have better interaction with customers in their areas.
The Kia range sold in Sri Lanka by Kia Motors (Lanka) comprises the iconic Kia Sorento and Kia Sportage SUVs, Kia Optima luxury sedan, Kia Cerato mid-sized sedan, Kia Rio subcompact sedan, Kia Soul compact SUV, Kia Picanto compact car and Kia Grand Carnival Multi-purpose Vehicle (MPV).
A maker of quality vehicles for the young-at-heart, Kia Motors Corporation (www.kia.com) was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. Over three million Kia vehicles a year are produced in 10 manufacturing and assembly operations in five countries which are then sold and serviced through a network of distributors and dealers covering around 150 countries. Kia Motors Corporation’s brand slogan – ‘The Power to Surprise’ – represents the company’s global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.