Milo encourages children to stay active via ‘Milo Moments’ campaign



Presenting of gifts (from left): Sajeewa Wickramasinghe, Senior Manager, Sponsorships and Activations, Nestlé Lanka; Mohamed Ali, Category Marketing Manager, Nestlé Lanka; State Minister of Women and Child Development , Pre-Schools and Primary Education Piyal Nishantha De Silva; Bandula Egodage, Vice President, Corporate and Regulatory Affairs, Nestlé Lanka; Kumari Jayasekara, State Secretary of Women and Child Development, Pre-Schools and Primary Education

 

Nestlé Milo’s has kicked off a campaign for children across the island to be active during the pandemic.
The latest campaign ‘Milo Moments’ will reward 1000 winners each week for three months starting from 1 January 2022.


Winners of Milo Moments will be rewarded with sports and educational equipment such as laptops, tabs, reloads, scooters, bikes, skateboards, basketballs, footballs, skipping ropes, shoes and trampolines. 
A total of 12,000 children from around the island stand a chance to win sports and educational equipment. The campaign encouraging children to be physically active, while also supporting their educational needs
Nestlé Milo is conducting this campaign for the second consecutive year, encouraging children to stay active and lead a healthy lifestyle amidst the challenges of the pandemic. 


“With the onset of the pandemic, outdoor sports and team activities came to a standstill, confining children to their homes. As a brand that has always believed in the importance of sports and physical activity to lead a healthy life, we wanted to remind children that there is much that can be done to stay active even during these challenging times”, said Nestle Category Marketing ManagerMohamed Ali.


An event was held on 27 January, in collaboration with the Ministry of Women and Child Affairs, to award winners of the ‘Milo Moments’ campaign. 


Attending the event, State Minister of Women and Child Development, Pre-Schools and Primary Education, School Infrastructure and Education Services, Piyal Nishantha De Silva said the equipment awarded through this initiative will not only encourage children to be physically active but will also help them develop their sports skills and talents.”


Champs who send in a picture of their Milo Moment via Viber or WhatsApp to 0777680077 or direct message to the @MiloSriLanka Facebook page - along with their name, phone number, NIC number and address - will be eligible for 
the campaign.



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