• Diamond Best Foods introduces innovative jumbo shell pasta

Diamond Best Foods (DBF) introduced a new variety of ‘Jumbo Shells Pasta’ under the Roza brand to the Sri Lankan market for the first time, providing consumers with more options to prepare gourmet meals at home.

Backed by more than six decades of expertise in feeding the nation, DBF has been at the forefront of offering innovative products that make every meal a gourmet one. The latest introduction to the extensive range of kitchen essentials is DBF’s Roza Jumbo Shells Pasta. 

“Jumbo Shell Pasta gives the consumer the opportunity to make a plethora of different dishes from home cooked meals, to fancy finger foods for entertaining. Some of the most renowned chefs in the world use Jumbo Shell Pasta to create gourmet dishes featured at Michelin star restaurants as well. 

“Sri Lankans are used to making dough out of Wheat Flour and the Jumbo Shell Pasta allows consumers to use it as a dough even for snacks that we love,” said Mohamed Ali Fahmi of DBF said.

Fahmi said DBF has always had innovation at the forefront of product development. 
“We use our years of expertise coupled with the newest techniques in food manufacturing to create the highest quality products”, he added.

Fahmi shared that the process of manufacturing Jumbo Shells Pasta is a unique one that requires meticulous and detailed methods that including tempering and drying, which allows to maintain the unique shape of the pasta.
The new Jumbo Shell Pasta will be available at all supermarket chains, online grocery platforms and larger groceries around the island. The Roza Pasta range is affordable and is used as a great supplement to Rice and Noodles by many.

The DBF product line has grown rapidly over the years to include Canned Tuna, Oats, Milk Powder, 3-in -1 Tea Mix, Café Mix, Basmathi Rice and even Condensed Milk. The products are widely available and have a loyal following island wide.

Roza is a proud 100 percent locally produced Pasta range that has won the hearts of households island wide. Traditionally a staple food in Italy, Roza’s pasta range is manufactured in Sri Lanka to the same international standards and traditional recipes.