Brandix strengthens gender equality focus with UNFPA support

UNFPA in Sri Lanka Representative Navchaa Suren and Brandix Group Chief People Officer Ishan Dantanarayana formally sign the agreement on the collaboration

Leading Sri Lankan apparel manufacturer Brandix has embarked on a journey to strengthen the company’s gender equality policies and procedures with technical support from the United Nations Population Fund (UNFPA), to support and provide an inspiring workplace culture for its employees. 

In line with this agreement, Brandix together with the UNFPA, the lead UN agency working towards prevention and response to gender-based violence in Sri Lanka, will collaborate to build awareness on the abuse and harassment-free policy for Brandix. This will entail reviewing the carefully developed policy of Brandix, providing technical assistance for further enhancement and delivery and conducting sensitisation and training sessions for internal stakeholder groups. 

UNFPA Sri Lanka Representative Navchaa Suren and Brandix Group Chief People Officer Ishan Dantanarayana formally signed the agreement on the collaboration.

As an organisation with nearly 90 percent female representation across its employee base, Brandix’s zero-tolerance abuse and harassment-free policy and grievance procedure enables employees to report any form of abuse or harassment in the workplace. The policy extends Brandix’s Code of Conduct and goes into depth on how everyone must be treated with dignity, equality, respect and ethics and the importance of personal and organisational accountability in ensuring a safe and inclusive workplace for all.

“As a signatory of the United Nations Global Compact (UNGC), Brandix has always strived to operate in alignment with the Sustainable Development Goals (SDGs) and this policy is one such significant step towards achieving SDGs 5 and 8, ‘Gender Equality’ and ‘Decent Work and Economic Growth’. Female employees represent the majority of our organisation’s workforce and ensuring a respectful and safe work environment is a commitment we consistently strive to deliver on. We greatly value the technical support and guidance from UNFPA to align Brandix’s gender equality policies with global best practices. We will ensure that it is effectively actioned and continue our efforts to provide an inclusive work environment for our team members with their well-being as our priority,” stated Dantanarayana.

Suren stated, “Gender equality is a human right. Women are entitled to live with dignity and freedom from want and from fear. It is also a precondition for advancing development and the eradication of poverty, as empowered women can contribute more productively to communities and nations. The UNFPA is pleased to provide technical support to Brandix to roll out its abuse and harassment-free policy.”

Over the ensuing months, Brandix will focus on increasing awareness and sensitivity to abuse and harassment in the workplace through focused training programmes conducted with the support of the UNFPA. With values of Respect, Integrity, Teamwork, and Excellence (RITE) ingrained in its DNA, Brandix will continue to work towards an inspiring workplace for all - devoid of any bias or discrimination and committed to inclusivity.