Daraz wins hearts of Lankan youth at SLIM-KANTAR People’s Awards 2022

Daraz Sri Lanka won the People’s Youth Choice Service Brand of the Year award at the recently held SLIM-KANTAR People’s Awards 2022, clinching the first-ever accolade for the ecommerce platform at the esteemed national awards ceremony organised by the Sri Lanka Institute of Marketing (SLIM).

Speaking about the award win, Daraz Sri Lanka Head of Marketing Heshan Perera said, “We are honoured to have won the hearts of Sri Lankan youth as their preferred service brand and are truly humbled that within a short span of time, we have been able to make a significant impact in the lives of our youth. Daraz has always been focused on bringing new and exciting experiences to our customers while enhancing their lifestyles and making lasting impressions. We are confident that the all-new Daraz experience will add even more value to our customers, giving them more reasons to stay with us for the long term. We thank all our valued customers for their love and support, while also thanking SLIM for providing this platform to recognise and honour the voice of the people.”

A key event in the Sri Lankan corporate calendar, the 16th edition of the SLIM People’s Awards was carried out in partnership with the globally renowned research organisation Kantar as the Research Partner. The awards incorporate a scientific process through which brands, organisations, personalities and programmes that have made the deepest impression on the hearts of the people are chosen as the winners each year.

Committed to uplift communities through the power of commerce and serving the country at large by boosting the digital economy, Daraz has played a key role in transforming the way people perceive and experience online shopping in a changing world, bringing convenience, islandwide delivery and secured payment options. The ecommerce platform is also focused on empowering its seller community, including women entrepreneurs and small and medium-sized enterprises (SMEs), by educating and providing access to wider-markets through tech-enabled business tools.