First Capital pioneers WhatsApp transactions for Unit Trust Funds

First Capital announced the launch of its groundbreaking Unit Trust investment and withdrawal service via WhatsApp. 

This innovative initiative marks a significant milestone in making investment services more accessible and user-friendly, as First Capital continues to build its customer base through cutting-edge technology.

For the first time in Sri Lanka, customers can now invest in and withdraw from Unit Trusts seamlessly through WhatsApp. With a commitment to innovation and customer satisfaction, First Capital strives to help customers achieve their financial goals through expert advice and cutting-edge technology.

This cutting-edge service aims to enhance customer convenience by allowing investors to manage their portfolios with just a few taps on their smartphones. With WhatsApp’s widespread popularity in Sri Lanka, First Capital is making investing more accessible and user-friendly for all. 

This launch is part of First Capital’s ongoing strategy to integrate digital solutions into its offerings, making investing more inclusive for everyone, from seasoned investors to newcomers.

At the recently held National ICT Awards 2024 (NBQSA), organized by BCS The Chartered Institute for IT Sri Lanka Section (BCSSL), First Capital Invest WhatsApp Channel - Sri Lanka’s first platform enabling transactions in Unit Trusts via WhatsApp, was honoured with the Gold Award in the In-House Development category. 

This advanced solution significantly improves fund management efficiency for clients.