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On June 14, 2024, INSEE Cement and INSEE Ecocycle, in collaboration with the Sri Lanka Police, led a giant beach cleanup initiative at 10 locations along the coastal stretch from Negombo to Wattala to mark World Environment Day 2024.
The ceremonial event was held at the Sarakkuwa beach, Negombo and was graced by Inspector General of Sri Lanka Police Deshabandu Tennakoon, INSEE Cement Chairman Nandana Ekanayake, INSEE Cement Chief Executive Officer Jan Kunigk, INSEE Ecocycle General Manager Sujith Gunawardena and other officials from the Sri Lanka Police and INSEE as well as MEPA, local authorities, other government institutions and NGOs.
More than 2,000 individuals participated in the beach cleanup, including Sri Lanka Police officials, local community members, INSEE staff, students and teachers from 14 schools in the area and members from many NGOs. This collective effort underscores the importance of community involvement in environmental conservation.
Speaking about the event, Kunigk said, “The beach cleanup is a testament to INSEE’s mission to protect and preserve coastal regions and ensure a cleaner environment for future generations. It symbolises our ongoing commitment to sustainability and our efforts to preserve coastal areas and the environment. It also aligns with INSEE’s Sustainability Ambition 2030, which places great importance on environmental conservation and sustainable practices.”
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