Norfolk Foods forges Indian JV with Thailand’s CPF strengthening global footprint

From left: Chainan Nuphet – Senior Advisor Agro-Industry Business Group (Livestock) Republic of India Area, Adirek Sripratak – Chairman of Executive Committee Charoen Pokphand Foods Public Company Limited, Habeeb Mohamed Ziauddin – Managing Director CPNI/Norfolk Foods, Sompop Mongkolpitaksuk – Chairman CPF (India) Private Limited Agro-Industry Business Group (Livestock) Republic of India Area and Chairat Anchaleechamaikorn – President CPF (India) Private Limited Agro-Industry Business Group (Livestock) Republic of India Area, at CP Norfolk India grand opening 

Norfolk Foods (Pvt.) Ltd, a pioneer in the manufacture of specialised frozen foods in Sri Lanka, has firmly established its presence in India through a joint venture (JV) with Thailand’s agro-industrial and food conglomerate Charoen Pokphand Foods (CPF).

With Norfolk Foods’ majority stake in CP Norfolk India (CPNI), this partnership demonstrates its robust presence in the Indian market. 

The strategic agreement will empower Norfolk Foods to leverage, reach and cater to discerning Asian consumers. The company aims to gain insight into regional markets and expand product offerings to other parts of the world. 

The JV will also help Norfolk to enhance competitiveness, both locally and in the global arena.In 2016, Norfolk Food and CPF Thailand recognised the potential for collaboration and formed an initial partnership. Today, as a testament to its success and growth, Norfolk Food and CPF Thailand have strengthened their alliance.

CPF is the world’s largest producer of feed and shrimp. It is also among the world’s top three producers of poultry. The company operates in both livestock (broilers, layers and ducks) and aquaculture (shrimp and fish) businesses.

The company covers the entire production cycle, including animal feed manufacturing, animal breeding, animal farming, meat processing and food processing.  This is done through an impressive level of vertical integration. The comprehensive approach ensures the highest standards of quality and efficiency throughout its diverse range of businesses.  CPNI/Norfolk Foods Managing Director H.M. Ziauddin stated, “We are honoured to have been invited by CPF to set up a JV in India. CPNI is fully committed to providing the Indian market with premium ready-to-eat products of the highest quality.”

Norfolk Foods Sri Lanka Deputy Managing Director and CPNI Director Ameena Ziauddin said, “We are very excited to expand our footprint globally. We have been keen to expand into the Indian market and CPF’s collaboration provided the perfect opportunity to embark on this new chapter.” Norfolk Foods was established in 1994, under a strategic partnership between British and Sri Lankan entities, as a brainchild of Mohamed Ziauddin, an accomplished food specialist with a visionary mindset, trained in the United Kingdom. 
Today, he leads a team of esteemed chefs and food technologists and spearheads a culture of constant innovation. Norfolk caters to the refined tastes of a discerning clientele and drives the development of specialty foods. Norfolk Foods produces an extensive range of meat, poultry, fish and vegetable-based products. The company supplies the retail market, star-class hotel chains and international franchises, both in Sri Lanka and in the South Asia region.

The company’s Norfolk and Crescent products have gained a steadfast following of loyal customers.