Oriflame helps to green Palali

Oriflame Sri Lanka recently took part in a large tree planting effort in the north, in Palali. 

Together with Sri Lanka Police in Palali and social media activist Nalaka Senadeera, Oriflame gifted and commenced planting 1000 jack trees, with the residents of Jaffna. Jack was chosen specifically due to its versatility. While providing all benefits of trees, Oriflame also hopes the beneficiaries would enjoy its fruits in the future. 

“Oriflame has been part of creating a better tomorrow for the people in Jaffna since 2009 through our presence, by providing an income opportunity. We are especially glad to contribute to the betterment of our environment with the involvement of our brand partners this year,” said Oriflame Sri Lanka Country Director Lasanthi Fernando.  

Globally, Oriflame’s efforts have resulted in more than nine million trees being planted and protected in reforestation and forest protection projects since 2019. The company also actively reuses and recycles material in our daily operations in a significant manner.

The company’s sustainability strategy has three core focus areas: opportunities for brand partners, respect for nature and passion for people. Respecting nature starts by truly valuing what it provides, such as clean air and water, a stable climate, fertile soil and 
rich biodiversity. 

Oriflame believes that to succeed long term, it needs to become a fully sustainable beauty company. Achieving this is an ongoing journey and one it is deeply committed to. Its sustainability strategy reflects its Swedish brand attributes and focuses on increasing the positive impact areas while reducing the environmental footprint.