- Says every single industry aspect should be re-evaluated, and new thinking and strategies implemented
- Highlights major policy changes should be fitting for entire industry
- Stresses industry’s top priority over the coming year must be entirely focused on stabilizing operations despite the pandemic
The Planters’ Association of Ceylon (PA) marking International Tea Day yesterday requested all policymakers and stakeholders to take a holistic and practical approach towards a sustainable way forward for the industry, while ensuring that producers of Pure Ceylon Tea are given a fair deal.
In alignment with the theme of this year’s International Tea Day celebration: ‘Tea and Fair Trade,’ the PA called on the entire trade, including all Regional Plantation Companies (RPCs), as well as the State-owned and smallholder sectors and factory owners, traders, exporters to focus on enhancements across the supply chain, in order to carve out a sustainable way forward for the sector.
“Like all others in the commercial agricultural sector locally and globally, Sri Lanka’s tea sector faces immense challenges on all fronts in 2021. Moving forward, it is clear that every single aspect of the industry will have to be re-evaluated, and where necessary and practical, new thinking and strategies will have to be implemented in a scientific manner,” a PA statement said.
This covers everything from crop and soil management to climate change, related socio-economic models, to processing, quality control, value addition, and export diversification, as well as the role that emerging technology will play in enhancing competitiveness,” it added.
“Sri Lankan RPCs have continuously set global benchmarks in each of these areas and continue to explore avenues for improvement.
Crucially however, the RPC sector only accounts for 30 percent of total production, where the majority is generated by the smallholder sector. Any significant policy changes must not simply target the RPC sector, but must also be suitable for the entire industry.
Above all, any new models that are to be implemented must prove their economic viability, through pilot projects, and then evaluated for scalability over a reasonable time frame,” it further said.
Sri Lanka’s tea industry feeds the rural economy driven largely by 500,000 smallholders, as well as a 125,000 strong RPC workforce, many of whom work on company estates according to a fixed daily wage, as well as on smallholder estates according to a revenue share model.
At the processing level, Sri Lanka is home to approximately 600 tea factories, which directly and indirectly create livelihoods for an estimated 3 million Sri Lankans.
Over the past year, the industry generated US$ 1.2 billion worth foreign exchange income to the country, as compared with US$ 1.3 billion in 2019.
Actual production to end March 2021 in comparison to 2020, was 20 Mnkgs higher, given the favourable weather and the availability and application of fertilizer on time. Notably, this stable performance was achieved in the face of unprecedented disruptions over the past year.
“The biggest challenges that all Sri Lanka tea producers face is the increasing cost of production coupled with reduced productivity. During the COVID-19 pandemic, these challenges were further exacerbated as a result of significant constraints in operating and logistical capacity.
In that regard, the industry’s top priority over the coming year must be entirely focused on stabilising operations in the face of the pandemic, and gradually ramping up operational capacity – for which COVID vaccinations must be provided to all those employed in the tea sector on an urgent basis,” the statement noted.
“Looking to the future, it is long past time that our industry comes together to create a feasible roadmap for a fair and sustainable future for the plantation sector. To this end, many RPC estates are currently partnered with recognised international bodies like Fairtrade International to ensure that its companies adhere to standards under three main pillars of economic, environmental and social development.
Certified organisations ensure that their products are developed in a setting where employers operate with non-discriminatory practices and pay rates that are equal to or higher than the legal minimum wage.
Furthermore, companies ensure that their worker’s health and safety are looked after and in no shape or forms encourage forced or child labour within their estates. For many years now, Sri Lanka has been the regional benchmark in each of these standards. In future, we must continue to build on this vital progress,” it added.
