Prime Group wins Sri Lanka Best Employer Brand Award 2024

Prime Group, the nation’s leading real estate conglomerate, has clinched the prestigious Sri Lanka Best Employer Brand Award at the 19th Employer Brand Awards 2024, in recognition of its commitment to human resource development and employee welfare, creating a positive and nurturing work environment. 

The ceremony was held recently at Taj Samudra Hotel in Colombo.

Sri Lanka Best Employer Brand Awards 2024, certified by the World Federation of HR Professionals and World HRD Congress, the global platform for human resource heads, celebrates organisations that have demonstrated excellence in HR practices, particularly in the face of the recent global challenges.

The award acknowledges Prime Group’s dedication to its employees, who are considered the key pillars of the company’s success. The award welcomes Prime Group’s ability to prioritise providing the best employee experience, ensuring that employees feel proud to be part of the company’s journey towards its vision. 
Prime Group Prime Lands Residencies PLC Executive Director Shehana Brahmanage said, “Our employees are our greatest asset and their well-being is our top priority. We believe that happy employees take special care of our valuable clients and the company.”

Prime Group’s recognition as the Best Employer Brand is a result of its consistent efforts to cultivate a future-ready workforce and to build an organisation that is not only resilient but also thrives amidst challenges. The group’s approach to talent management, recruitment strategies and promoting health at the workplace has set a benchmark for other organisations to follow. Prime Group’s HR practices are deeply rooted in the company’s values and the leadership’s unique style and culture have driven the team towards improved engagement and ownership.

Prime Group’s win is a reflection of its evolution and the spirit of its people, who have continued to innovate and sustain growth despite the adversities faced, especially since the pandemic. The group’s legacy-driven approach to transformation has not only improved productivity and value for the organisation but has also created a work environment that encourages higher morale and better work outcomes. 

Prime Group Executive Leadership Associate Sanmith Tharuna added, “Winning this award reinforces that our employees are the key pillars behind the success of the group. It also reaffirms our commitment to creating a better place for all our stakeholders, especially our employees.”

As Prime Group continues to lead by example, it sets a new standard for employer branding in Sri Lanka, inspiring other companies to prioritise their employees and build a culture of excellence and care.