12 Feb 2022 - {{hitsCtrl.values.hits}}
Samsung, the South Korean multinational electronics corporation, has stepped up its efforts in the sustainability front by innovating a new material that gives ocean-bound plastics new life. The plastics that are made with repurposed ocean-bound discarded fishing nets are now being incorporated into various Galaxy devices. The use of the innovative material marks another step for Samsung in its efforts to minimise its environmental footprint and help foster more sustainable lifestyles for the community of the Galaxy line.
Now and into the future, Samsung will incorporate repurposed ocean-bound plastics throughout its entire product line-up, starting with the new Galaxy devices, Samsung said.
The Galaxy devises using repurposed discarded fishing nets were unveiled this week at Unpacked.
“These devices will reflect our ongoing effort to eliminate single-use plastics and expand the use of other eco-conscious materials such as recycled post-consumer material (PCM) and recycled paper.
With this transformation, the future of Galaxy technology will bring leading product design and deliver better environmental impact,” Samsung said in a statement.
When you think of ‘ocean-bound plastic’, you likely envision a water bottle or a grocery bag drifting on the ocean surface. What may not come to mind is a more hidden threat – the 640,000 tonnes of fishing nets that are abandoned and discarded every year.
Lingering in the oceans for centuries, these ‘ghost nets’ are responsible for trapping and entangling marine life, damaging coral reefs and natural habitats and even ending up in our food and water sources.
These discarded fishing nets are disrupting the delicate balance of our environment at an alarming rate. Collecting and repurposing these nets are vital first steps in keeping the oceans clean as well as preserving the planet and our collective future.
Samsung has always pushed the boundaries of mobile technology and the company is now looking to do the same with its sustainability practices. By giving new life to discarded fishing nets that would otherwise become dangerous waste, Samsung – through its creative solution – exemplifies how we can all do more with less to conserve our planet’s resources.
Samsung is committed to addressing ocean plastic pollution in a way that will positively impact not only the environment but also the lives of all Galaxy users. This new technological advancement marks a notable achievement in the company’s journey to deliver tangible environmental actions and protect the planet for generations to come.
“Always at your service, wherever, whenever. Enjoy peace of mind when you choose to buy a Samsung Galaxy smartphone,” Samsung said.
The interactive diagnostics and optimisation on the Samsung Members app make it easy to tune up the performance of your devices, while its helpline lets you troubleshoot problems when you need the extra support.
In Sri Lanka, Samsung has been recognised as the Most Loved Electronics Brand for three consecutive years by Brand Finance Lanka’s review of the country’s most valuable brands.
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