Softlogic makes significant inroads into govt. tender market

Softlogic Holdings PLC, which has an exclusive authorised dealership for Ford vehicles and King Long buses in Sri Lanka, has made significant inroads into the government tender market, strengthening its position as a leading supplier of vehicles to the state sector.

“During the year, we continued to focus on strengthening our market position in the government tender market. 

In addition to supplying the government healthcare sector with 250 luxury Ford ambulances customised to local requirements, we were also able to secure a contract to supply approximately 400 double cabs for district hospitals,” Softlogic Holdings annual report for FY2018/19 stated. It also said the firm made inroads into the public transport sector with a contract to supply 46 buses to the Sri Lanka Transport Board.

“Additionally, we are working closely with the Air Force and Special Task Force to import customised special-purpose vehicles.  

The sector’s ability to successfully enter the government tender market attests to the superior quality of its vehicles as well as its reputation for excellent customer service,” the annual report noted. 

The automobile sector of the Softlogic group made an operating profit of Rs.170 million for the year ended March 31, 2019, against an operating loss of Rs.64 million a year ago. The sector reported a revenue of Rs.3.1 billion, up 147 percent year-on-year.