Akvora International launches Giti tyres in Sri Lanka

From left: Danuska Krishantha - Director - Akvora International Pvt Ltd., Nik Goh - Sales & Marketing - Giti Tires, S. Udayachander - CEO - Akvora International Pvt Ltd., Shiroo Chia - Head of Marketing - Giti Tires, Nishantha Thilakaratna - Managing Director - Akvora International Pvt Ltd.

Akvora International Pvt. Ltd has been appointed as the distributor for Giti tyres in Sri Lanka and recently announced the launch of this world-class tyre brand for the Sri Lankan market. 
Giti tyre is ranked among the top 10 most valuable tyre brands, globally, and brings a wide range of high-quality products and innovative technologies to the Sri Lankan market.
Akvora International is a wholly-owned subsidiary of Akvora Pvt Ltd, an importer and distributor of air conditioning systems in Sri Lanka. However, while its venture into tyres is new, Akvora International is led by a competent team of professionals with a collective experience of over 100 years behind them, in theautomotive space.
The launch of Giti tyres in Sri Lanka was officially announced and unveiled at a special press conference and event held to mark the occasion. Amongst the speakers at the press conference were Nik Goh, Sales and Marketing Manager – ASEAN, Australia, and Sri Lanka at Giti Tire Group, and  Shiroo Chia, Head of Marketing – Asia, Latin America, the Middle East, Africa, and Oceana at Giti Tire Group. The presence of these two high-ranking officials highlighted the importance of the Sri Lankan market to Giti Tire and presented an opportunity for lively discussion and friendly exchanges about the brand’s vision for Sri Lanka. 

Giti Tire Group, headquartered in Singapore, has a rich heritage in the tire business since 1951. Today, it stands as one of the largest tire companies globally, serving major original equipment vehicle manufacturers (OEMs), auto-service outlets, motorsports teams, tire dealers, and consumers in over 130 countries. The brand’s dedication to quality and its strong partnerships with leading auto manufacturers, such as General Motors, VW, Renault, and Peugeot, make Giti Tire the preferred choice for discerning drivers.
Giti Tire is committed to innovation and excellence in tire manufacturing. Withfour research and development centersand one testing center, globally, the company invests in advanced technologies and state-of-the-art equipment to consistently ensure the smoothest and safest ride. This focus enables Giti Tire to be the preferred Original Equipment supplier for over 260 passenger car models, and 375 truck and bus models, providing a comprehensive range of options to cater to the diverse needs of its customers.
With over 70,000 sale points in 130 countries, Giti Tire has established itself as a trusted and reliable choice for drivers, worldwide. The company operates five world-class manufacturing plants in the United States, Indonesia, and China, ensuring the production of top-quality tires that meet international standards. Giti Tire also maintains 10 offices across the globe, including Singapore, Indonesia, Malaysia, China, the US, Canada, the UK, Germany, France, and Dubai, to ensure unmatched customer support.

The brand’s digital focus sets it apart in the industry, with Giti Tire utilizing digitally-driven tire design tools and performance simulators, and leveraging cutting-edge technologies to bring forward-thinking innovations to life. This digital approach enhances the driving experience and ensures optimal performance across different regions, including the varied road and terrain conditions encountered in Sri Lanka.