Lyca Productions to take Sri Lankan films to global audience

• Company to produce six movies directed by top local film directors and to screen them in selected overseas markets

Lyca Productions this week launched its Sri Lankan operations by announcing six movies directed by six Sri Lankan directors, marking a significant milestone in Sri Lanka’s entertainment industry.
Lyca Productions is an Indian entertainment company, which was established in 2014 by British-Sri Lankan billionaire Allirajah Subaskaran.

Lyca Group is a British multinational corporation offering high-quality, low-cost products and services to over 16 million consumers across telecommunications, entertainment, travel, healthcare, media, technology, financial services, marketing and hospitality.
The six movies announced on Tuesday will be directed by Sri Lankan directors Priyantha Colombage, Ashoka Handagama, Jayantha Chandrasiri, Ranjan Ramanayake and Channa Perera.

The movie that is being directed by Colombage is about Sri Lankan ace cricketer Lasith Malinga.
Lyca Productions Sri Lanka Deputy Chairman Janaki Wijeratne said using Lyca Production’s film distribution platform, they would screen the six Sri Lankan films to viewers in the Middle East, Europe and North America.
She pointed out that given the investment that goes into making these movies and the small scale of the Sri Lankan market, releasing the movies to a wider audience makes 
business sense.

However, she pointed out that in order to capture these foreign markets, Sri Lanka’s filmmaking quality should be improved drastically, for which Lyca Productions is ready to make the required investments.