Daily Mirror - Print Edition

Truly Ceylon Tea and Regency Teas forge strategic partnership to expand global brand presence

11 Jul 2023 - {{hitsCtrl.values.hits}}      

Chaminda Bowathura- Director, Amila Hendawetharana- Director, Savith Kalupathirane - Chairman of Truly Ceylon Tea with Shane Perera - Director and Damascene Perera - Managing Director of  Regency Teas

Truly Ceylon Tea (Pvt) Ltd recently announced a strategic partnership in brand ownership with Regency Teas. 
This groundbreaking collaboration aims to leverage the distinctive strengths of both companies and amplify the reach and impact of the Truly Ceylon Tea brand across the globe.


This strategic union in brand ownership creates an exceptional platform that will fuel the growth and triumph of the Truly Ceylon Tea brand on a global scale. By harnessing their combined expertise and resources, Truly Ceylon Tea and Regency Teas are poised to revolutionize the tea industry and offer an unparalleled tea experience to enthusiasts worldwide.
Speaking with Savith Kalupathirane - Chairman of Truly Ceylon Tea (Pvt) Ltd said, “Truly Ceylon Tea is thrilled to strengthen our partnership with Regency Teas. Our shared values and commitment to excellence make this partnership a natural fit. Together, we will unlock new opportunities and elevate the Ceylon tea experience for tea connoisseurs worldwide.”
With a shared vision to promote the exceptional flavours and rich traditions of Ceylon tea, the Truly Ceylon Tea brand will spearhead an ambitious global expansion strategy. This encompassing strategy includes penetrating untapped markets, forging strategic alliances with renowned distributors and retailers, and captivating tea enthusiasts with an exquisite range of premium tea products.


Commenting on the recently forged partnership, Shane Perera, Director - Regency Teas (Pvt) Ltd, stated “We are excited to embark on this strategic partnership with Truly Ceylon Tea. By combining our strengths and expertise, we are confident that we will elevate the global tea industry and provide tea enthusiasts with an unmatched experience.

Together, we envision a future where the unique flavours and traditions of Ceylon tea are celebrated and experienced by tea lovers across the globe. This partnership also signifies our shared commitment to sustainability and ethical practices in the tea industry. By working together, Regency Teas and Truly Ceylon Tea will continue to prioritize these values and make a positive impact on the tea industry.”