BOC announces ‘Pita Pita Rata Thegi’ third edition with Rs.30mn grand price

Incentivizing Sri Lankan expatriates to remit their hard-earned foreign currency earnings securely back to their families and loved ones, Bank of Ceylon (BOC) is announcing third season of its unique ‘Pita Pita Rata Thegi’ promotion in offering the expatriates to win back-to-back valuable gifts in daily, weekly and monthly draws including a grand price a Luxury Villa worth Rs.30 million.

The third edition of BOC’s ‘Pita Pita Rata Thegi’ promotion presents Sri Lankan expatriates with multiple opportunities to win valuable gifts unlike any other in the industry. On a daily basis, 365 lucky winners will be awarded with Rs. 10,000 worth gifts vouchers from leading supermarkets while 48 lucky remitters stand to win Rs. 100,000 worth of Gift vouchers for home appliances each week. 

In monthly draw, 75 lucky participants stand a chance to win gold coins and finally, Rs.30 million worth Luxury Villa is on the cards in grand draw.

Over the years, BOC has able to gain wide popularity among thousands of Sri Lankan expatriates for its highest market exchange rates, unparalleled benefits and for its cutting edge digital products in far exceeding the benefits and services offered. In supporting Sri Lankan expatriates to achieve their life-goals with their hard-earned foreign currency earnings, the Bank is also engaged in initiatives to enhance financial literacy of Sri Lankan expats while encouraging them to save and manage their earnings efficiently. BOC’s Smart Remit facility remains as the popular digital money transfer service among Sri Lankan expats since its inception in 2013. 

Over the years, this facility has enabled Sri Lankans living abroad to reduce the transactional costs with its range of facilities and benefits as BOC continues to update and upgrade with latest technological developments. In 2021, BOC upgraded its Smart Remit facility enabling Sri Lankan expats to conduct real time remittance transfers more securely.

In addition, BOC has also enabled internet banking with its BOC B-App while offering a VISA international debit card free of charge to its customers in allowing BOC’s overseas account holders to check their account balances online, conduct fund transfers, make utility bill payments and to fulfill a wide range of banking needs online from anywhere in the world.

As a result of these pioneering initiatives backed by its service excellence, BOC was able to increase its remittance inflows by 29 percent in 2021 over the previous year while simultaneously increasing its market leadership in remittance inflows to 41 percent.  This enabled the bank to support the country with uninterrupted import of essential goods including petroleum, gas, vaccinations for COVID-19 and food items during 2019 and 2021.