HSBC appoints new retail banking and wealth management country head

HSBC Sri Lanka has appointed Nadeesha Senaratne as Country Head of Retail Banking and Wealth Management with effect from July 01, 2017.

Nadeesha began his banking career 23 years ago as a Banking Assistant and then progressed steadily over the years within the HSBC Group and the local banking industry where he  held several senior leadership positions in consumer assets covering credit cards, loans,  branch banking and sales distribution.

Nadeesha was seconded to the regional office in Hong Kong and has worked in senior management roles within the HSBC Group. He served as Senior Consumer Assets Manager based at HSBC’s regional office in Hong Kong, where he was responsible for driving the growth and profitability of the retail assets business within the Asia Pacific region. Prior to taking up his current position, he was the Head of Cards in HSBC Malaysia. 

He was instrumental in building the local credit card franchise by successfully launching multiple credit card propositions targeted towards the travel savvy affluent segments in Sri Lanka and Malaysia. Nadeesha will lead the bank’s retail banking business and his additional exposure to consumer markets in ASEAN will help further enhance HSBC’s product propositions and digital distribution capabilities in Sri Lanka.

 Educated at Royal College Colombo, he holds an MBA from Edith Cowan University, Australia and holds a Bachelor of Science in Financial Services from the University of Manchester, UK. 
He is an Associate of the Chartered Institute of Bankers, UK and Institute of Bankers, Sri Lanka.