Renuka becomes first coconut milk powder to receive SLS certification
10 Nov 2015 - {{hitsCtrl.values.hits}}
Renuka coconut milk powder is a brand that is increasingly popular due to its high quality and consistent delivery of being one of the best products in the market today. Its quality commitment was further heightened as it was bestowed with the honour of being the only brand of coconut milk powder to be SLS certified, at a special event held at the Sri Lankan Standards Institution Auditorium in Narahenpita recently. The event was graced by the management of the Sri Lanka Standards Institution (SLSI) and members of Renuka Agri Foods PLC.
The SLS mark has been very familiar among many domestic consumers as it guarantees that the product conforms to the highest quality standards. Added preservatives, artificial colours and flavours in ‘convenience products’ that are detrimental to consumer health has been a major concern in recent times but the company ensures that Renuka coconut milk powder contains none of these and is 100 percent Sri Lankan as the SLS certification confirms. Conformity to standards are further ensured through regular surveillance of the manufacturing process, surprise inspections and testing of samples drawn from the factory as well as from the market.
“I am pleased to state that the total quality system certification of Renuka’s Agri Foods manufacturing plant ensures that the whole production process adheres to rigorous quality norms and has earned its SLS certification. It is the only coconut milk powder to be SLS certified in the market today and we, as a standards institution, must ensure that consumers across the globe receive the assurance that all products meet with essential quality standards. It is our responsibility to provide such assurance, as they deserve to consume produce that conforms to the necessary quality standards for a regular healthy diet,” said Sri Lanka Standards Institution (SLSI) Director General Dr. Lalith Senaweera.
Addressing the gathering at the event, Renuka Agri Foods PLC Head of International Brand Marketing Darshika Jayasekera said, “Receiving the SLS certification is an honour to our brand and organisation as it is considered the ultimate regulatory body governing the quality of all Sri Lankan produce. Renuka is 100 percent Sri Lankan and we guarantee that our product offering conforms to the highest local and international standards and adheres to strict hygienic conditions to provide consistent and guaranteed quality products to all our consumers.”
Convenience has made an immense impact on the food choices of consumers today and the usage of ‘ready to use’ products have become increasingly popular given the evolving consumer lifestyle as a result of their working status, household size, presence of children and involvement required in the preparation of meals. Having understood these needs, Renuka launched a range of coconut products in 2005 and has grown to become one of the most preferred ready-to-use coconut milk brands in its different forms and formats.
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