Sri Lanka is one of the fastest-growing markets in South Asia: Huawei
05 Oct 2015 - {{hitsCtrl.values.hits}}
Huawei, Sri Lanka’s fastest-growing smartphone, announced that Sri Lanka is one of the fastest-growing markets in South Asia.
Huawei also reported an increase of 300 percent sales growth in the H1 FY15, making it the best year in terms of sales volume since its smartphone operation was launched in 2012. According to IDC, Huawei smartphones enjoy an 18 percent market share.
The company also revealed that the Western Province has over 50 percent of total sales share in Sri Lanka with South - 16 percent, Central - 17 percent and North and East - 21 percent as other high-performing regions.
Speaking about the latest developments, Huawei Device Sri Lanka Country Head Henry Liu explained, “Sri Lanka has grown to be one of the key geographies in the South East Asia regions for Huawei. We remain committed and will continue to invest further in the country, offering our valued customers and all our stakeholders an experience which is truly inspiring.”
He further added, “Huawei has always been a customer-centric innovator, offering a quality product, design and experience aligned with human behaviour. The brand thrives on technological breakthroughs, which are inter-connected with life. We are committed to offer the best option that will truly inspire all individuals, not only one segment as we believe everyone should be able to engage and be empowered through technology.” Huawei Smartphones Sri Lanka Marketing Manager Stanley Mascarenhas reiterated, “We plan to increase our distribution network to 30 by 3Q FY15 and to 50 by 2Q FY16. This will make Huawei the most accessible smartphone brand in Sri Lanka. With the aggressive distribution focus, we will ensure our service offering will be of excellent quality.”
He added that the exclusive distributorship with Singer is a perfect choice with its extensive reach and retail network and the solid trust it has built in the hearts of all Sri Lankans is a plus.
According to GFK, Huawei surpassed Samsung and Apple to achieve the largest market share in the China market, recording a market share of 12.9 percent, 13.6 percent, 14.1 percent and 15.2 percent in March, April, May and June, respectively. In 1H 2015, Huawei Consumer BG shipped a total of 48.2 million smartphones, representing an year-on-year increase of 39 percent, while the global smartphone demand has only recorded a
7 percent growth in the same period, according to GFK.
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