The Factory Outletlaunches Kids Club Card for the first time in Sri Lanka

We all have our favorite shopping stores. Whether it’s for clothing or accessories, there’s always that one store we turn to without even thinking. The icing on the cake is when these very stores offer loyalty programs and cards to reward you for your continued patronage. So not only can you shop, but the more you shop the more loyalty points you’re rewarded with and that leads to… you guessed it, more shopping. We as adults are used to being rewarded for our support - in fact, it’s almost expected these days. What about the stores that think out of the box and reward not only their adult customer base, but also the customer base rarely thought of by others? That’s where The Factory Outlet comes in. It wasn’t long ago that The Factory Outlet opened its doors to the masses, promising to bring affordable fashion to all. It wasn’t soon after that, that they branched out other central locations becoming a fashion retail chain known for a hassle free shopping experience.  

With the introduction of its TFO Club Loyalty Program with lifetime validity, TFO found anovel way to not onlypromote their products but to also reward their loyal customers withexclusive discounts and seasonal promotions. Chief Operations Officer of The Factory Outlet Mr. Muneer Rafik told us that taking this initiative further and as an ideal gesture in honor of World Children’s Day, We are offering something extra special to a younger customer base. Who are they talking about? Kids, of course. In a novel approach TFO now present a TFO Kids Club Card Loyalty Program just for kids up to 16 years.

Thus, The Factory Outlet began their celebration of Children’s Day on the 30th of September 2016 as they launched the TFO Kids Club Card Loyalty Program at TheTFO, Havelock Outlet. The event was graced by the Chief Operating Officer of The Factory Outlet, Mr. Muneer Rafik as the chief guest of the event. Director, Mr. Javid Iqbal and Chief Finance Officer, Mr. Nauseer Ahamed were other special guests at the event. The event was also graced bymany kids along with their parents to celebrate World Children’s Day. 

The cards have lifetime validity and are available in Red and Yellow, which TFO have informed us are the two most liked colours by kids. But that’s not all, the Kids Club Card gathers 2 points per every Rs. 100 spent at the store purchasing kids clothing, accessories or toys. Kids can then make further purchases at any of the showrooms using those awarded points to buy anything they wish at the store. In addition to this, Kids Club Card members get offers and benefits throughout the year with seasonal offers, discounts on their birthdaysand special offers and benefits from other retail merchants. As a unique feature the Kids Club Card also gives regular users free giveaways. So the more the cardis used, the more free gifts thatcan be won by members.When kids reach the age of 16 the Kids Club Card will be upgraded to TFO Club Card and continue to give members offers in line with the Loyalty Program.  

With the introduction of the Kids Club Card it is easy to see that pioneering initiatives such as this is something parents and kids of Sri Lanka will be more than thankful for.