Srl Celebrates 31 Years

SRL, one of the more prestigious research and consultancy firms in Sri Lanka, recently celebrated 31 years in the business. A small celebration was organized by the SRL Team, comprising of the Chairman, Neel De Silva and the Chief Executive Officer, Mihirani Dissanayake, to commemorate this milestone. 

A few distinguished invitees who had supported SRL from its inception were in attendance – Dilano Uduman (Emeritus Chairman SRL), Rohan Rajaratnam (Founder Words), Freddy Arumugam, Nalin Karunaratne (Chief Executive Officer of Ceylon Biscuits Limited), Keith Wijesuriya (Chief Executive Officer of Omnicom Media Group), Kapila Vithanagamage (Director at Media Factory), Harshana Weragama (Chief Operating Officer of Media Factory) and Samanmalee Rupasinghe (Company Secretary). 

This momentous celebration was the perfect opportunity for the launch of SRL’s new platforms: the revamp of the SRL Website with a new and improved data driven site, the relaunch of the SRL SuperTrak which is the first ever Supermarket Tracker to monitor shopper parameters, a new standalone platform for the existing SRL NewsTrak which tracks all TV, Print, Radio and Digital news and the SRL CosNet which helps assess the effective and efficient use of your ATL budgets.

Following addresses made by Mihirani Dissanayake, Neel De Silva and Rohan Rajaratnam, the special invitees were presented with tokens of appreciation for being pillars of strength and support to SRL. 

Amidst of many greetings received from many Sri Lankan and international counterparts of Survey Research Lanka marking this great occasion, they also received best wishes and blessings from Emeritus Professor of Demography, University of Colombo, K.A.P. Siddhisena from United States remarking this memorable celebration of SRL. He stated in his message, “as the Consultant and mentor to the SRL team, I am pleased to see SRL’s fast growth and business turnaround made during the past few years and vast contribution made to the social and development studies too in the country. I am happy to be a partner in this growth and I will be continuously involved in research and consultancy work of SRL contributing to the national development endeavors. Furthermore, I am proud to be associated with SRL which is a 100% Sri Lankan owned research company lead by a team who holds pragmatic and innovative thinking which is necessary to upgrade the knowledge industry in our country today. Although I am sending this message from several miles away from our motherland, my blessings are with SRL team always!”   

The Chairman of SRL, Neel De Silva was then presented with a memento by the rest of the SRL team. Having co-founded the company in 1989, Mr. De Silva has been the brains behind the innovations of the company. In his address, Mr. De Silva reflected on the incredible journey of SRL, their incredible support system and their hopes for the future.