Technologically driven Logicare set to lead the way in resilient supply chain solutions

Ajith Fernando – Chairman, Logicare Pvt Ltd, Saminda Deshapriya – CEO, Logicare Pvt Ltd and Gayani De Alwis - Director/Consultant, Logicare Pvt Ltd

The economic turmoil that occurred due to the outbreak of COVID-19, and its after-effects have exposed many vulnerabilities in supply chains and raised doubts about resilience. Business leaders have started to use this crisis to take a fresh look at their supply chain networks and logistics partners, take steps to understand their vulnerabilities, and then take actions to improve resilience. Similar to most industries, the Logistics industry too currently confronting an immense change, which creates both risks and opportunities. Although the core needs of most customers have changed very little, customer expectations are increasing significantly. Therefore, businesses have to move their goods faster, more flexibly, and with more transparency at a lower cost. As a result, the logistics companies under severe pressure to deliver better service at a lower price. 

Logicare Private Limited operates as a total supply chain solutions provider which provides specialized logistics and other supply chain-related services to clients based on their unique requirements. With state-of-the-art infrastructure, modern equipment, cutting edge technology and a team of experts; Logicare equipped as one of the best one-stop logistics services providers with a strong ability to serve various industry verticals. Logicare is offering technology-driven digital supply chain platforms for its clients to maximize customer value and gain a competitive advantage in the marketplace. The company leverages on its qualities of agility, creativity, simplicity and integrity to simplify business processes for customers and make their supply chain networks more resilient. 

Elaborating further, Saminda Deshapriya - CEO of Logicare said, “We believe that making the maximum and intelligent use of technology, from data analytics to automation and platform solutions is the only way to meet the challenges in finding the correct tradeoff between the cost and the agility. Therefore, we continuously invest in latest technologies and IT infrastructure to provide more sustainable supply chain solutions to our clients, which is a prerequisite for success in the logistics industry.”

Ajith Fernando - Chairman, Logicare adds further “Although our vision is to be the leading logistics and supply chain provider, we are differentiating our company by the promise to cater to individual needs of customers through our infrastructure, technology and decades of experience of the staff, management and Board of Directors in the area of logistics and supply chain along with valuable top management experience in the country’s leading economic sectors. We are cognizant of key obstacles faced by businesses and have designed our solutions appropriately to ease clients’ concerns. We expect a marked shift of companies moving to more reliable supply chain partners and this is where Logicare is strongly positioned. With the growing demand for supply chain services in the world, we are confident that Logicare would significantly contribute to the Group revenue portfolio in the future” 

Logicare commenced its commercial operations during mid-June 2019 with the opening of its state-of-the-art warehousing complex which consists of over 12,000 pallet locations. Within a brief period, Logicare managed to partner with some of the leading companies in Sri Lanka as well as top MNC’s as their strategic supply chain solutions provider covering various industry verticals such as FMCG, apparel, stationery, telecommunication and e-commerce. 

Gayani de Alwis – Director/Consultant, Logicare and Industry expert said, “As a new entrant to the market, Logicare’s dynamism to generate big ideas with an agile mindset to passionately deliver results with resilience and drive are key differentiators.  We are excited about the prospects for Sri Lanka in the months ahead when it comes to leveraging on emerging opportunities of new businesses and once again aspiring to be the regional logistics hub. ”

Logicare offers a wide range of services from Warehousing, Transportation, Value Added Services, On-Site Management, Yard Storage, Last-mile Delivery for e-commerce to Supply Chain Consultancy services. The company has attracted leading industry captains who have come together to provide the optimal supply chain solutions that Sri Lankan businesses truly need.  

Logicare is certified with ISO 9001: 2015, ISO 22000: 2018 and HACCP awarded by SGS Lanka Private Limited for excellence in Quality Management Systems and Food Safety and they continue to raise the standard for quality, integrity and trust. Logicare has also taken the important step towards corporate sustainability worldwide by joining the UN Global Compact – the world’s largest corporate citizenship initiative with effect from 8th January 2020. As a socially responsible corporate citizen, the company will embrace the Ten Universal Principles of the UN Global Compact, in their strategies and operations to contribute to a more sustainable and inclusive global economy.

Logicare is a fully owned subsidiary of Ceylon Tea Brokers PLC, the second-largest tea broking company in Sri Lanka in terms of value and the first stand-alone Tea broking Company to be listed on the Colombo Stock Exchange.