Dialog Axiata extend partnership with SLC for three more years

Dialog Axiata PLC sign an agreement with Sri Lanka Cricket to extend their commitment as ‘Official National Team Sponsor of Sri Lanka Cricket.’ until September 2023. From L to R: Amali Nanayakkara - Group Chief Marketing Officer, Dialog Axiata PLC, Anuradha Wijekoon - Secretary to the Ministry of Youth Affairs and Sports, Shammi Silva - President, Sri Lanka Cricket, Hon. Namal Rajapaksa - Minister of Youth Affairs and Sports, Supun Weerasinghe – Group Chief Executive, Dialog Axiata PLC, Ashley de Silva – Chief Executive Officer, Sri Lanka Cricket, Chryshantha Kapuwatte - Assistant Secretary, Sri Lanka Cricket.

By Amindha de Alwis

Dialog Axiata PLC will continue its long-standing partnership with Sri Lanka Cricket (SLC) as the ‘Official National Team Sponsor of Sri Lanka Cricket’ until 2023. 

Dialog Axiata joined hands with SLC as the official sponsor of the national team on June 1, 2013 and this latest extension will carry the partnership onwards till September 2023. Through the sponsorship, Dialog Axiata will help facilitate the growth of both Men’s and Women’s national cricket teams across all forms of the game.

Minster of Youth Affairs and Sports Namal Rajapaksa, stated “I would like to take this opportunity to thank Dialog Axiata, who has been a strong, encouraging and long-term partner of Sri Lanka sports and whose tireless efforts have enabled the development of Sri Lanka sports over the years. We truly believe that this partnership will enable more opportunities in the future for talented youth in Sri Lanka to shine in the national and international arena.”

“As the ‘Official National Team Sponsor of Sri Lanka Cricket’, It is with great pride that we extend this decade long commitment with Sri Lanka Cricket. Our customers have honoured us by establishing Dialog as Sri Lanka’s premier connectivity provider, serving over 15 million consumers, homes and enterprises with our portfolio of mobile, broadband, fixed and digital television services, and it is a singular privilege to join our customers and fellow Sri Lankans in their passion for cricket and the quest for continued excellence in the international arena,” Supun Weerasinghe, Group Chief Executive of Dialog Axiata PLC conveyed.

Dialog Axiata holds sponsorship ties with the national cricket, rugby, volleyball and netball teams and also has a close association with the President’s Gold Cup Volleyball, National Junior and Senior Netball tourneys, Club Rugby, Premier Football, Schools Cricket, Junior Volleyball, and Paralympic sports - powering the Army Para Games, National Para Games and the Sri Lankan contingent to the Olympic and World Paralympic Games.